Hello, I’m Lisa!
A design director and product design lead
ABOUT mE
I’m a multidisciplinary Design Director and Product Design Lead helping health, wellness, and emerging technology teams design products, services, and experiences people can understand, trust, and use.
Over the past two decades, I’ve partnered with startups, healthcare organizations, consumer wellness brands, and technology companies to bring new ideas to market, strengthen existing products, and create experiences that support adoption, engagement, and meaningful outcomes.
My work spans product strategy, UX/UI design, brand identity, digital product experiences, and AI-enhanced design workflows, with a growing focus on health, wellness, and patient-centered experience design.
I’ve worked with organizations including Cedars-Sinai Medical Center, Happiest Baby, and AURA Network Systems, guiding projects from concept through launch.
Available for freelance, fractional, consulting, and select full-time opportunities.
Let’s collaborate!
CAPABILITIES
PRODUCT & UX STRATEGY
Product Strategy • UX Strategy • UX Research • Information Architecture • User Flows
DESIGN EXECUTION
UX/UI Design • Prototyping • Visual Design • Design Systems • Accessibility
DRAND & PRODUCT CLARITY
Brand Identity • Positioning • Messaging Clarity • Identity Systems
LEADERSHIP & PROCESS
Design Direction • Stakeholder Alignment • Cross-Functional Collaboration • AI-Enhanced Workflows